Design Thinking: An Introduction – BM-DTH

Design Thinking: An Introduction

Course Code: BM-DTH

Design Thinking is a collaborative problem-solving process based on design used in artistic endeavours. Whether you are involved with marketing, product development, customer service, or leadership — you can benefit from Design Thinking. Design Thinking is a problem-solving technique that is used to design products and services based on understanding the needs of the people that will be using the product or service. It involves a great deal of empathy and observation and requires reframing the problem or question in a human-centric way. This one-day course focuses on: Empathy (to understand a design for your users) as well as Ideation (to develop solutions for your users’ wants and needs) and lastly, Prototyping and Testing to refine solutions. This one-day workshop will teach participants: – How to use design thinking to solve problems more creatively – How to understand problems from the customer’s perspective – How to apply different brainstorming techniques to identify innovative ideas – How to use effective design research – How to understand the value of creating prototypes to test your ideas – How to keep your design ideas moving forward

Modules

  • Introduction 
  • Course Objectives
  • We Will Outline the Benefits of Design Thinking and Define the Basic Design Thinking Process. Real-life Examples Will be Researched and Applied to a Work-based Example

– Security Principals

– Identity and Resource-Based Policies

– Account Federation

– Introduction to Managing Multiple Accounts

  • Defining what Empathy is and the Traits of Empathetic People. Empathy Mapping is Introduced, and We then Create an Empathy Map Based on our Workplace Example
  • We Take what We have Learned from the Empathy Mapping Exercise and Determine who your Users are Through Creating a Point of View and Persona
  • We Look at Brainstorming, Brain Writing, De Bono’s Hats and Other Techniques to Generate Ideas and Potential Solutions to our Design Problem
  • Looking at How to Document a User’s Experience from Start to Finish as they Interact with a Product or Service. The Method we Look at Most Closely is Journey Mapping
  • Low-Fidelity and High-Fidelity Testing, examining when They are Best Used and why. We then Explore User Testing Methods

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Course Price: N60, 000